Item Details

Entrepreneurial Icebreakers: Insights and Case Studies From Internationally Successful Central and Eastern European Entrepreneurs

[edited by] Julia Prats (IESE Business School, Spain), Marc Sosna (IESE Business School, Spain, Technical University Berlin, Germany), and Sylwia Sysko-Romańczuk (Warsaw University of Technology Business School, Warsaw)
Format
Book
Published
Houndmills, Basingstoke, Hampshire ; New York, NY : Palgrave Macmillan, 2015.
Language
English
ISBN
9781137446305, 1137446307
Summary
"How can entrepreneurial ventures started in difficult transition economy contexts conquer international markets and eventually compete at world-class level? With this book, readers can follow the footsteps of 15 internationally successful companies from ten different Central and Eastern European countries and Russia which started in weak and instable geopolitical conditions, and were able to scale internationally and compete at their industries' forefronts. These 'Entrepreneurial Icebreakers' are the change agents of transition economies and have created international pathways for themselves and others. This book presents key insights about the challenges and the approaches they applied. All companies are featured in 15 teachable case studies - ready to use in entrepreneurship and strategy courses - that represent a broad level of diversity with regard to countries, industries, topics, growth phases, challenges and internationalization strategies"--
Contents
  • 1. Entrepreneurship in Transition Economies
  • 2. Overcoming Start-Up Challenges in Transition Economies
  • 3. Overcoming a Negative Country-of-Origin Effect
  • 4. Growth Strategies and Internationalization Patterns
  • 5. From Lag Markets to Lead Markets
  • CASE 1: ACE Enterprise: 'Drawing' out the Future
  • CASE 2: Atlantic Grupa: Preparing For Leading in The New Europe
  • CASE 3: Avangate: Preparing the Trans-Atlantic Jump
  • CASE 4: Big Filter: Russian Filters in the International Market
  • CASE 5: Fx3x: Star Performance without a Star Attitude
  • CASE 6: Graphisoft: The Architecture of International Growth
  • CASE 7: Estonia's Laser Diagnostic Instruments (LDI) AS: Beaming Towards Growth
  • CASE 8: LINET: To Be an Object of Desire, Not of Choice
  • CASE 9: The Masterplast Story: Constructing an Entrepreneurial Success Story
  • CASE 10: Modesat Communications OU; : Riding a Big Wave with a Small Boat
  • CASE 11: Pipistrel: The Freedom of Flight
  • CASE 12: PKF Betar Company: 'Meters' Away From Further Growth
  • CASE 13: Russian Cosmetics: 'Healing' Skin Care Products in Russia
  • CASE 14: Selena Group: Internationalizing Through Multilocality
  • CASE 15: SOLARIS Bus and Coach: A Bus Tour to Global Markets.
Description
xxiv, 404 pages : illustrations, maps ; 23 cm
Notes
Includes bibliographical references (pages 398-399) and index.
Technical Details
  • Access in Virgo Classic

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    a| Entrepreneurial icebreakers : b| insights and case studies from internationally successful Central and Eastern European entrepreneurs / c| [edited by] Julia Prats (IESE Business School, Spain), Marc Sosna (IESE Business School, Spain, Technical University Berlin, Germany), and Sylwia Sysko-Romańczuk (Warsaw University of Technology Business School, Warsaw).
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    a| Houndmills, Basingstoke, Hampshire ; a| New York, NY : b| Palgrave Macmillan, c| 2015.
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    a| xxiv, 404 pages : b| illustrations, maps ; c| 23 cm
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    a| 1. Entrepreneurship in Transition Economies -- 2. Overcoming Start-Up Challenges in Transition Economies -- 3. Overcoming a Negative Country-of-Origin Effect -- 4. Growth Strategies and Internationalization Patterns -- 5. From Lag Markets to Lead Markets -- CASE 1: ACE Enterprise: 'Drawing' out the Future -- CASE 2: Atlantic Grupa: Preparing For Leading in The New Europe -- CASE 3: Avangate: Preparing the Trans-Atlantic Jump -- CASE 4: Big Filter: Russian Filters in the International Market -- CASE 5: Fx3x: Star Performance without a Star Attitude -- CASE 6: Graphisoft: The Architecture of International Growth -- CASE 7: Estonia's Laser Diagnostic Instruments (LDI) AS: Beaming Towards Growth -- CASE 8: LINET: To Be an Object of Desire, Not of Choice -- CASE 9: The Masterplast Story: Constructing an Entrepreneurial Success Story -- CASE 10: Modesat Communications OU; : Riding a Big Wave with a Small Boat -- CASE 11: Pipistrel: The Freedom of Flight -- CASE 12: PKF Betar Company: 'Meters' Away From Further Growth -- CASE 13: Russian Cosmetics: 'Healing' Skin Care Products in Russia -- CASE 14: Selena Group: Internationalizing Through Multilocality -- CASE 15: SOLARIS Bus and Coach: A Bus Tour to Global Markets.
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    a| "How can entrepreneurial ventures started in difficult transition economy contexts conquer international markets and eventually compete at world-class level? With this book, readers can follow the footsteps of 15 internationally successful companies from ten different Central and Eastern European countries and Russia which started in weak and instable geopolitical conditions, and were able to scale internationally and compete at their industries' forefronts. These 'Entrepreneurial Icebreakers' are the change agents of transition economies and have created international pathways for themselves and others. This book presents key insights about the challenges and the approaches they applied. All companies are featured in 15 teachable case studies - ready to use in entrepreneurship and strategy courses - that represent a broad level of diversity with regard to countries, industries, topics, growth phases, challenges and internationalization strategies"-- c| Provided by publisher.
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    a| Entrepreneurship z| Former Soviet republics.
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    a| Former Soviet republics x| Foreign economic relations.
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    a| Prats, Julia, d| 1964- e| editor.
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    a| Sosna, Marc, d| 1978- e| editor.
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    a| Sysko-Romanczuk, Sylwia, d| 1970-
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    999
      
      
    a| HB615 .E59733 2015 w| LC i| X031704945 l| CLEM-CONST m| CLEMONS t| BOOK

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