Item Details

Political Communication & Strategy [electronic resource]: Consequences of the 2014 Midterm Elections

edited by Tauna S. Sisco, Jennifer C. Lucas, Christopher J. Galdieri
Format
EBook; Book; Online
Published
Akron : The University of Akron Press, [2017]
Language
English
Variant Title
Political communication and strategy
Series
Bliss Institute Series
ISBN
9781629220932 (pbk. : alk. paper), 9781629220949 (epdf), 9781629220956 (epub)
Contents
  • Introduction : political communication and strategy : consequences of the 2014 midterm elections / Tauna Sisco, Jennifer Lucas, and Christopher Galdieri
  • Primaries & political communication : the nationalization of congressional primaries / Robert G. Boatright
  • Partisan extremity in the 2014 midterm elections : how primaries and incumbency influence polarized position-taking on campaign websites / Kevin Parsneau and Christopher Chapp
  • Political communication & the Republican wave : party branding. marketing and mobilization in 2014 and beyond / Kenneth M. Cosgrove
  • Selling the donkey : Democratic campaign rhetoric and framing in Republican states / Neal Allen and Brian K. Arbour
  • Pussyfooting around November? : a longitudinal analysis of politicians' Twitter use in 2014 / Matthew A. Shapiro, Libby Hemphill, and Jahna Otterbacher
  • Outside influence & political communication : following the money : the impact of outside group expenditures in the 2014 U.S. House elections / Jeff Gulati and Victoria A. Farrar-Myers
  • You've got mail : direct-mail strategies in the New Hampshire U.S. Senate race / Dante J. Scala and Tegan O'Neill
  • Strategy, issues, & the South : the 2014 election and the culmination of southern realignment / David A. Hopkins
  • The solid South : campaign issue strategies in the 2014 southern Senate races / Caleb Orr, Dylan Brugman, Suzanne Fournier Macaluso, and Cindy Roper
  • Construction of marginalized interests : the social construction of women's interests in the 2014 and 2010 midterms/ Vincent Vecera and Danielle Currier
  • Racial attitudes and emotional responses to Senate candidates in New Jersey / David P. Redlawsk, Natasha Altema McNeely, and Caroline J. Tolbert.
Description
Mode of access: World wide Web.
Notes
Includes bibliographical references (pages 150-165).
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Technical Details
  • Access in Virgo Classic

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