Item Details

Designing Future-Oriented Airline Businesses

by Nawal K. Taneja
Format
Book
Published
Farnham, Surrey, England ; Burlington, VT, USA : Ashgate Publishing Limited, [2014]
Language
English
ISBN
9781472442963, 1472442962, 9781472442970 (ebook), 1472442970 (ebook), 9781472442987 (epub), 1472442989 (epub)
Summary
"Designing Future-Oriented Airline Businesses is the eighth Ashgate book by Nawal K. Taneja to address the ongoing challenges and opportunities facing all generations of airlines. Firstly, it challenges and encourages airline managements to take a deeper dive into new ways of doing business. Secondly, it provides a framework for identifying and developing strategies and capabilities, as well as executing them efficiently and effectively, to change the focus from cost reduction to revenue enhancement and from competitive advantage to comparative advantage"--Provided by publisher.
Description
lxviii, 240 pages : illustrations ; 25 cm
Notes
Includes bibliographical references and index.
Technical Details
  • Access in Virgo Classic

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    a| Farnham, Surrey, England ; a| Burlington, VT, USA : b| Ashgate Publishing Limited, c| [2014]
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    a| lxviii, 240 pages : b| illustrations ; c| 25 cm
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    a| text b| txt 2| rdacontent
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    a| Includes bibliographical references and index.
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    a| Airlines x| Management.
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