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TEDTalks [electronic resource]: Andy Hobsbawm - Do the Green Thing

TED Conferences LLC
Video; Computer Resource; Online Video; Online
Great creativity is astonishingly, absurdly, rationally, irrationally powerful." Internet advertising pioneer Andy Hobsbawm is the European chair of He founded the first international Internet agency in 1994 and was a founder of Online Magic in 1997. Merging his passions for ads and the environment, he's a cofounder of the site Green Thing, which shares seven fun, punchy little (and big) ways to go green, using clever videos and graphics to get across a message of accessible greening. He's also the blogger behind the book project Small Is the Next Big Thing. In this TEDTalk, Hobsbawn shares a fresh ad campaign about going green - and some of the fringe benefits.
Release Date
Run Time
4 min.
9 & up
  • Encoded with permission for digital streaming by Films Media Group on June 24, 2012.
  • Films on Demand is distributed by Films Media Group for Films for the Humanities & Sciences, Cambridge Educational, Meridian Education, and Shopware.
Variant Title
Andy Hobsbawm
Andy Hobsbawm - Do the Green Thing
Do the Green Thing
  • Great Creativity in Times of Need (3:04)
  • Credits: TEDTalks: Andy Hobsbawm - Do the Green Thing (0:05)
New York, N.Y. : Films Media Group, [2012], c2008
Publisher no.
48383 Films Media Group
1streaming video file (4 min.) : d., col., digital file.
Mode of access: Internet.
System requirements: FOD playback platform.
Technical Details
  • Access in Virgo Classic
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