Item Details

Print View

Inside Information: Making Sense of Marketing Data

D.V.L. Smith & J.H. Fletcher
Format
Book
Published
Chichester ; New York : Wiley, c2001.
Language
English
ISBN
0471495433
Description
xi, 260 p. : ill. ; 24 cm.
Notes
Includes bibliographical references ([253]-254) and index.
Local Notes
HathiTrust shared print program 2017.
Technical Details
  • Access in Virgo Classic
  • Staff View

    LEADER 00919nam a2200289Ia 4500
    001 u3720252
    003 SIRSI
    005 20010529122216.0
    008 010319s2001 enka b 001 0 eng d
    020
      
      
    a| 0471495433
    035
      
      
    a| (Sirsi) i0471495433
    035
      
      
    a| (OCoLC)48053932
    040
      
      
    a| PVA c| PVA d| NGU
    090
      
      
    a| HF5415.2 b| .S64 2001
    100
    1
      
    a| Smith, David.
    245
    1
    0
    a| Inside information : b| making sense of marketing data / c| D.V.L. Smith & J.H. Fletcher.
    260
      
      
    a| Chichester ; a| New York : b| Wiley, c| c2001.
    300
      
      
    a| xi, 260 p. : b| ill. ; c| 24 cm.
    504
      
      
    a| Includes bibliographical references ([253]-254) and index.
    590
      
      
    a| HathiTrust shared print program 2017.
    596
      
      
    a| 14
    650
      
    0
    a| Marketing research.
    650
      
    0
    a| Marketing x| Management.
    700
    1
      
    a| Fletcher, J. H.
    994
      
      
    a| Z0 b| VA@
    999
      
      
    a| HF5415.2 .S64 2001 w| LC i| X004475595 l| BY-REQUEST m| IVY t| BOOK
▾See more
▴See less

Availability

Google Preview

Google Books Preview
Library Location Map Availability Call Number
Ivy By Request N/A Available