Item Details

Marketing for Attorneys and Law Firms

William J. Winston, editor
Format
Book
Published
New York : Haworth Press, c1993.
Language
English
Series
Haworth Marketing Resources
ISBN
1560243244 (alk. paper), 1560243252 (pbk. : alk. paper)
Contents
  • Pt. 1. The importance of marketing planning and strategy development for attorneys
  • Pt. 2. Client selection and evaluation of legal services
  • Pt. 3. Client and provider attitudes and implications for legal advertising.
Description
xxv, 323 p. : ill. ; 23 cm.
Notes
Includes bibliographical references and index.
Technical Details
  • Access in Virgo Classic

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