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Customer Integration: The Quality Function Deployment (QFD) Leader's Guide for Decision Making

Doug Daetz, Bill Barnard, and Rick Norman
Format
Book
Published
New York : Wiley, 1995.
Language
English
ISBN
0471132772 (cloth : alk. paper)
Description
300 p. : ill. ; 24 cm.+ 1 computer disk (3 1/2 in.)
Notes
  • Computer disk in pocket.
  • Includes bibliographical references and index.
Technical Details
  • Access in Virgo Classic
  • Staff View

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    a| Marketing x| Decision making.
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    0
    a| Consumer satisfaction.
    650
      
    0
    a| Marketing research.
    650
      
    0
    a| Quality function deployment.
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    a| Barnard, William.
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