Item Details

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Qualitative Consumer Research: Episode 4.

Crewes, David; Kanopy (Firm)
Format
Video; Streaming Video; Online
Summary
A video from ECU’s archive of documentaries and teaching films. In this program Professor Russell Belk describes each of the various continuums of observation from: participant to non participant, obtrusive to non obtrusive, clandestine to open and short term to long term. Professor Belk also discusses the advantages and limitations of observation as a means of data collection plus the use of visual elicitation methods. Produced by David Crewes.
Release Date
2012
Language
English
Published
[San Francisco, California, USA] : Kanopy Streaming, 2015.
Recording Info
Originally produced by Edith Cowan University in 2012.
Publisher no.
1068929 Kanopy
Related Resources
Cover Image
Description
1 online resource (1 video file, 27 min.) : digital, stereo., sound, color
Mode of access: World Wide Web.
Technical Details
  • Staff View

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    a| A video from ECU’s archive of documentaries and teaching films. In this program Professor Russell Belk describes each of the various continuums of observation from: participant to non participant, obtrusive to non obtrusive, clandestine to open and short term to long term. Professor Belk also discusses the advantages and limitations of observation as a means of data collection plus the use of visual elicitation methods. Produced by David Crewes.
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