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Killing Us Softly 4: Advertising's Image of Women

Jhally, Sut; Kilbourne, Jean; Media Education Foundation
Format
Online; Online Video; Video
Type
Filmed Lectures
Date
2010
Duration
45:44
Summary
In an update of her Killing Us Softly series, Jean Kilbourne takes another look at how advertising affects ideals of femininity. The film uses a range of new print and television advertisements to examine gender stereotypes -- images and messages that often reinforce unrealistic perceptions of beauty, perfection, and sexuality. Killing Us Softly 4 urges a new generation of students to take advertising seriously, and to think critically about popular culture and its relationship to sexism, eating disorders, and gender violence.
Creator
Jhally, Sut
Kilbourne, Jean
Media Education Foundation
Cinematographer
Rabinowitz, David
Editor
Jhally, Sut
Killoy, Andrew
Publisher
Media Education Foundation (distributor)
Language
English
Collection
Robertson Media Center Streaming Content
Related Resources
View online
Terms of Use
Public performance rights secured. This film may be viewed in audience settings (as long as no admission is charged) (4/6/2012)
Copyright Not EvaluatedCopyright Not Evaluated
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