Item Details

A Laboratory Comparison of Two Methods of Optimal New Product Concept Generation: Toward Validation

D. Sudharshan
Format
Book; Online; EBook
Published
[Urbana, Ill.] : College of Commerce and Business Administration, University of Illinois at Urbana-Champaign, March 1984.
Language
English
Series
BEBR Faculty Working Paper
Description
29, [9] p. : ill. ; 28 cm.
Mode of access: Internet.
Notes
Includes bibliographical references (p. [1-3]).
Series Statement
BEBR faculty working paper ; no. 1028
Logo for Creative Commons Attribution, Share-alike, Non-commercial LicenseCreative Commons Attribution, Share-alike, Non-commercial License
Technical Details

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    a| A laboratory comparison of two methods of optimal new product concept generation : b| toward validation / c| D. Sudharshan.
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    a| Includes bibliographical references (p. [1-3]).
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